What Is Branded Packaging Tape?
Branded packaging tape is packaging tape customised with a company's branding or printed message.
Instead of sealing a carton with ordinary plain tape, the tape itself carries your visual identity.
Depending on the approved artwork and production specification, branded packaging tape can feature:
- Company logo
- Business name
- Website
- Slogan
- Contact information
- Brand message
- Repeated logo pattern
- Promotional message
- Handling instructions
The result is simple:
The tape seals the package while the package communicates your brand.
This makes branded packaging tape particularly useful for businesses that want more visible and consistent packaging without necessarily producing every carton as a fully printed box.
Custom Branded Packaging Tape in Kenya
Every parcel your business sends is an opportunity to reinforce your brand.
With custom branded packaging tape, your logo or brand message can appear repeatedly along the tape used to seal your cartons.
This is particularly useful for businesses that ship products to customers because the tape becomes part of the customer's first interaction with the package.
Branded packaging tape can be used on:
- Shipping cartons
- E-commerce boxes
- Retail packaging
- Product boxes
- Delivery parcels
- Subscription boxes
- Gift packaging
- Warehouse cartons
- Promotional packages
- Corporate gift boxes
Packaging Tape With Your Company Logo
Your logo is usually the most important element of a branded packaging tape design.
A repeated logo can run along the length of the tape so that your branding remains visible wherever the tape is applied.
A simple design may contain:
LOGO + COMPANY NAME
A more informative design may contain:
LOGO + COMPANY NAME + WEBSITE
You can also use a short slogan, campaign message or selected contact information where appropriate.
For narrow packaging tape, simplicity is often better than overcrowding the design. The artwork should remain recognisable when the tape is applied across a carton.
Branded Tape for Carton Sealing
Branded packaging tape is still packaging tape first.
Its primary practical application is sealing and closing packages.
It can be used on:
- Cardboard cartons
- Shipping boxes
- Product boxes
- E-commerce parcels
- Retail packages
- Warehouse cartons
- Dispatch packages
- Distribution cartons
- Customer orders
This makes it a particularly useful branding tool because it becomes part of an existing packaging process.
Your business does not need to create a completely new packaging workflow.
You simply replace plain sealing tape with tape carrying your brand.
Custom Printed Packing Tape
Looking for custom printed packing tape in Kenya?
We can help you create packaging tape printed according to your branding requirements.
Your tape can incorporate your:
Logo
Place your company logo prominently along the tape for consistent brand recognition.
Company Name
Display your business name repeatedly across every roll.
Website
Include your website address so customers can easily find your business online.
Contact Details
Add a telephone number, email address or other relevant contact information.
Brand Message
Use a short slogan, promotional message or customer-facing statement.
Handling Instructions
Where appropriate, include messages such as handling or packaging instructions.
Why Use Branded Packaging Tape?
Your Brand Travels With Every Package
A package may move through a warehouse, courier network, distribution centre and customer location before it is opened.
Your branded tape keeps your company identity visible throughout that journey.
Make Plain Cartons Look Branded
Standard cartons can be transformed into more recognisable branded packages simply by using printed tape.
Create Consistent Packaging
Branded tape can help maintain a consistent visual identity across different carton sizes and packaging formats.
Improve E-Commerce Presentation
For online businesses, the package is often the customer's first physical interaction with the brand.
Branded tape can make that delivery feel more deliberate and professional.
Increase Brand Visibility
Every outgoing package becomes another opportunity for customers and handlers to see your company identity.
Support Package Identification
Branded tape can make your company's cartons easier to identify during warehouse handling, distribution and delivery.
Add Branding Without Custom-Printed Boxes
A business can use standard packaging cartons and add branding through the tape.
This can provide more flexibility when different carton sizes are used.
Branded Packaging Tape for E-Commerce
E-commerce businesses send products directly to customers every day.
The packaging therefore becomes part of the customer experience.
Branded packaging tape can be used for:
- Online orders
- Courier parcels
- Customer deliveries
- Product boxes
- Subscription packages
- Returns
- Promotional orders
- Wholesale orders
For an online store, the packaging can communicate the brand before the customer opens the box.
A simple combination of:
Carton + Branded Tape + Shipping Label
can create a much more identifiable delivery package.
Branded Packing Tape for Businesses
Branded packing tape is suitable for businesses that regularly package, dispatch or distribute products.
eCommerce Businesses
Create a consistent branded experience for online orders.
Use branded tape on shipping boxes, mailers and parcels sent directly to customers.
Retail Businesses
Add your branding to cartons, customer orders and retail packaging.
Manufacturers
Identify outgoing cartons and products while maintaining consistent corporate branding.
Wholesalers & Distributors
Use branded packaging tape across cartons and shipments distributed to customers and business partners.
Logistics & Shipping
Apply branded sealing tape to packages moving through warehouses, distribution centres and delivery networks.
Fashion & Apparel Businesses
Use branded tape to complement branded boxes, bags and other packaging materials.
Food & Product Businesses
Create consistent branded packaging for products being delivered or distributed.
Corporate & Promotional Packaging
Use branded tape for corporate gifts, promotional packages and event-related shipments.
Branded Packaging Tape for Shipping & Delivery
Businesses that ship products regularly can use branded tape on outgoing cartons and parcels.
Applications include:
- Courier shipments
- Local deliveries
- Intercity deliveries
- Retail distribution
- Wholesale shipments
- Manufacturer-to-distributor shipments
- Branch transfers
- E-commerce fulfilment
Branded tape can also make packages easier to recognise as they move through different stages of handling.
For demanding shipping applications, the tape specification should be selected according to the carton, adhesive requirements, package weight and expected handling conditions.
Branded Packaging Tape for Retail Businesses
Retail businesses can use branded packaging tape when preparing customer orders, stock transfers and shipments.
It can be applied to:
- Retail cartons
- Customer packages
- Wholesale orders
- Stock transfers
- Product boxes
- Promotional shipments
For retailers operating multiple branches, consistent packaging can also help create a uniform brand presentation.
Branded Packaging Tape for Manufacturers
Manufacturers can use branded packaging tape when preparing finished products for distribution.
Typical applications include:
- Finished goods
- Distributor cartons
- Product shipments
- Spare parts
- Factory dispatch
- Customer orders
- Internal stock transfers
The tape can complement other packaging elements such as product labels, printed cartons and shipping labels.
Branded Packaging Tape for Wholesalers & Distributors
Wholesalers and distributors often move products through several stages before they reach the final customer.
Branded tape can be used on cartons moving between:
Supplier → Warehouse → Distributor → Retailer → Customer
It can help maintain a consistent visual identity throughout the distribution process.
For businesses handling large quantities of cartons, branded packaging tape can also provide a quick visual indication of which packages belong to the business.
Branded Packaging Tape for Warehouses
Warehouses regularly seal packages for storage, picking, dispatch and transport.
Branded tape can be incorporated into existing packaging operations without changing the basic carton-sealing process.
It can be used for:
- Dispatch cartons
- Stock transfers
- Customer orders
- Warehouse storage
- Distribution packages
- E-commerce fulfilment
This makes branded packaging tape particularly suitable for businesses that already consume significant quantities of packing tape.
Printed Packaging Tape with Your Logo
Put Your Logo on Every Parcel
Your logo can be repeated along the length of the tape so that branding remains visible regardless of where the tape is applied or cut.
For the best visual result, we recommend keeping the artwork clear and recognizable at the size it will appear on the tape.
Depending on the design, you can combine your logo with:
Logo + Company Name
Logo + Website
Logo + Contact Number
Logo + Slogan
Logo + Handling Message
Logo + Promotional Message
We can work from your existing artwork or discuss the design requirements for your branded tape.
Branded Sellotape in Kenya
Branded Packaging Tape vs Plain Packaging Tape
| Feature | Plain Packaging Tape | Branded Packaging Tape |
|---|---|---|
| Carton sealing | Yes | Yes |
| Company branding | No | Yes |
| Logo printing | No | Yes |
| Brand message | No | Yes |
| Professional presentation | Basic | Branded |
| Package identification | Limited | Improved |
| Marketing visibility | None | Additional brand exposure |
| Custom design | No | Yes |
Branded packaging tape provides the basic sealing function of packaging tape while adding a visible branding element to the package.
What Can You Print on Packaging Tape?
Your tape design can be built around your actual business objective.
Company Logo
The most common choice for branded packaging.
Company Name
Useful where brand recognition depends heavily on the business name.
Website
A website address can help recipients identify or visit your business.
Slogan
A short brand statement can reinforce your identity.
Contact Information
Selected contact details can be included where appropriate.
Promotional Message
Useful for campaigns, product launches or seasonal promotions.
Handling Instructions
Packaging tape can also carry messages such as:
- FRAGILE
- HANDLE WITH CARE
- THIS SIDE UP
- DO NOT OPEN
- KEEP DRY
The final artwork should be designed around the actual tape and printing specification.
Custom Packaging Tape Design
A good packaging tape design needs to remain clear when repeated along the length of the roll.
For this reason, effective artwork is generally:
- Simple
- Recognisable
- Legible
- Consistent with your brand
- Suitable for repeated printing
- Visually clear
Your logo should still be recognisable when only part of the tape is visible.
Avoid placing too much information into a small print area.
A strong packaging tape design often uses one dominant element—such as the logo—supported by one or two additional pieces of information.
Branded Packaging Tape & Brand Colours
Your existing brand identity can guide the tape artwork.
The design may incorporate:
- Brand colours
- Logo
- Typography
- Brand patterns
- Company name
- Slogan
The final appearance will depend on the confirmed tape and printing specification.
For this reason, artwork should be reviewed and approved before production.
Branded Packaging Tape for SMEs in Kenya
Small and growing businesses do not always need fully printed cartons to create branded packaging.
Branded tape can provide a simpler way to introduce branding.
For example:
Standard Carton + Branded Packaging Tape = Branded Package
This can be useful for:
- Startups
- Online sellers
- Instagram businesses
- Retailers
- Small manufacturers
- Wholesalers
- Distributors
- Growing e-commerce brands
It allows businesses to use standard packaging while still presenting a consistent identity.
Branded Packaging Tape for Corporate Businesses
Larger organisations can incorporate branded tape into their wider packaging and dispatch systems.
It can complement:
- Printed cartons
- Shipping labels
- Product labels
- Stickers
- Packaging inserts
- Branded bags
- Promotional materials
Using the same visual identity across these materials can create greater consistency throughout the customer experience.
How Much Does Branded Packaging Tape Cost in Kenya?
The cost of branded packaging tape depends on the specific project.
Factors can include:
- Tape specification
- Tape dimensions
- Roll length
- Printing requirements
- Number of print colours
- Artwork requirements
- Quantity
- Packaging configuration
- Delivery requirements
For this reason, a meaningful quotation should be based on your actual requirements rather than a generic price per roll.
Send your logo, quantity and packaging requirements to request a quotation.
Frequently Asked Questions
Branded packaging tape is adhesive packaging tape printed with a company's logo, name, colours, website, slogan or other branding.
The terms are often used interchangeably. Branded packing tape generally refers to packaging tape printed with branding, while printed packaging tape can also include non-brand messages or instructions.
Yes. Custom packaging tape can be printed with a company logo, name, website, slogan or other approved artwork.
Yes. Your company name can be incorporated into the tape design.
Yes. Website addresses can be included where the artwork and available print area allow.
Yes. Branded and printed sellotape/packing tape is available from packaging and printing suppliers in Kenya.
eCommerce stores, retailers, manufacturers, wholesalers, logistics companies, distributors and other businesses that package products can use branded packaging tape.
Yes. Branded packing tape can be used for sealing shipping cartons and parcels, subject to selecting a tape specification appropriate for the packaging application.
Yes. Branded packaging tape can be ordered for businesses in Nairobi, with delivery arrangements available for customers elsewhere in Kenya.
Send your required quantity, tape dimensions, roll length, logo/artwork and any other specifications. Pricing can then be prepared according to the required specification.